SEARCH ENGINE MARKETING
(ppc Expert in lahore)
In Broader sense, Search engine marketing (or SEM) aims to promote a website in search engines like Google both by organic search and paid search. However in the strict sense, by SEM we mean paid marketing on search engines like PPC Google (pay per click). A digital marketing agency usually uses SEO techniques to rank a website higher in google organic searches. But when the results are needed quickly, digital agencies prefer paid ads in google and other search engines. This is what we mostly refer to as Search Engine Marketing or SEM. Thus, we prefer paid ads (through SEM) to organic results in google if the time is really short to achieve an online marketing goal. We have special package for SEM, called "PPC Lahore", where you can get the services of the best PPC expert in Lahore.
Best PPC Expert in Lahore!
why we need SEM (search Engine marketing)? (like PPC - Pay per click)
Search engine marketing, or SEM, aims at increasing visibility of a website in the search engines mainly through paid ads like PPC (Pay Per Click) in Google. The main goal is to increase the visibility of a website and gain traffic, in order to increase sales and conversions, in addition to the organic traffic. Search engine marketing should be an indispensable segment of the marketing campaign of a company, as it can significantly promote a company, as well as new customers, in no time. Of course you need a PPC Expert to handle your PPC (or SEM) campaign.
Some of the examples of Search Engine Marketing ads can be:
These ads appear alongside the Google search results when people search products and services. You have to pay when people click to visit your ad that is called pay per click or PPC.
These ads can appear across two million websites and in over half a millions mobile apps.
They are shown only to the people you desire and you have to pay only when and if they watch it.
These types of ads are more than just a text ad. They show the users photos of your products, along with its details like a title, price, brand name etc.
The Internet has become the most powerful marketing tool because of the excellent return on investment it presents. In addition, measuring the results is much easier than with traditional marketing tools.In 2014, there were over a billion websites worldwide, according to Internet Live Stats. This figure has increased more than 50% now. With so much information at your fingertips, how do you bring out your business? How to attract the user to your site from the beginning of his research? Though SEO is the ultimate solution in the long-run. Too many entrepreneurs attach great importance to the aesthetics of their website and very little to its SEO. What good is a beautiful site if you cannot find it?
But a good SEO strategy can take from 3 to 6 months. In the short-run, the answer lies in Web referencing; without optimized SEO using paid search engine marketing (SEM) like PPC. Ideally, your business should be positioned in the first third of the search results on the first page. The further away from it, the fewer visits to your website. Thus you need a PPC expert for your SEM campaign.
“Digital Age”, being the top digital marketing agency in Lahore-Pakistan, applies both SEO and SEM techniques to increase website traffic for its clients. We have the best PPC Expert in Lahore - Pakistan.